Media Consumption (AQA A-Level Sociology): Quizzes
📚Quizzes
Practise the questions
12 questions from this quiz
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Practise the questions
12 questions from this quiz
How do active audience theories view media consumers?
How do active audience theories view media consumers?
As active interpreters of content
What question shift defines uses & gratifications theory?
What question shift defines uses & gratifications theory?
From 'what does media do?' to 'what do people do with media?'
Who developed uses and gratifications theory in 1974?
Who developed uses and gratifications theory in 1974?
Blumer and Katz
What need did McQuail find Coronation Street viewers satisfied?
What need did McQuail find Coronation Street viewers satisfied?
Social companionship
Which three processes did Klapper identify in the selective filter model?
Which three processes did Klapper identify in the selective filter model?
Exposure, perception, retention
What is selective retention in Klapper's model?
What is selective retention in Klapper's model?
Remembering only info you agree with
What does structured interpretation model emphasise about media messages?
What does structured interpretation model emphasise about media messages?
A dominant interpretation exists
What did Morley's 1980 Nationwide study reveal?
What did Morley's 1980 Nationwide study reveal?
Each group shared similar interpretations
What do postmodernists argue about truth and reality?
What do postmodernists argue about truth and reality?
No single objective truth exists
What are Baudrillard's simulacra?
What are Baudrillard's simulacra?
Copies that look real with no original
How did Baudrillard describe the 1991 Gulf War?
How did Baudrillard describe the 1991 Gulf War?
As media spectacle like a video game
What criticism is made of postmodernism?
What criticism is made of postmodernism?
It is too theoretical and hard to test