Product (Leaving Cert Business): Quizzes
📚Quizzes
Practise the questions
10 questions from this quiz
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Practise the questions
10 questions from this quiz
What does the term 'product' refer to in business?
What does the term 'product' refer to in business?
Any good or service meeting customer needs
What is a unique selling point (USP)?
What is a unique selling point (USP)?
A feature making it different from rivals
Which design element ensures materials are ethically sourced with minimal environmental impact?
Which design element ensures materials are ethically sourced with minimal environmental impact?
Materials and manufacturing
What legal protection is specifically for logos that distinguish products from competitors?
What legal protection is specifically for logos that distinguish products from competitors?
Trademarks
What does branding involve?
What does branding involve?
Creating a distinct product identity
Which benefit allows well-established brands to charge higher prices?
Which benefit allows well-established brands to charge higher prices?
Premium pricing
What are own-label brands?
What are own-label brands?
Products by retailers under their name
How many stages are in the product life cycle?
How many stages are in the product life cycle?
Five stages
Which stage features slow sales growth and high spending on advertising?
Which stage features slow sales growth and high spending on advertising?
Introduction stage
Which strategy extends product life through enhanced versions and updated features?
Which strategy extends product life through enhanced versions and updated features?
Product improvements