Electronic Media (Grade 11 NSC Matric Business Studies): Quizzes

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Electronic Media
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What is electronic marketing?

Planning marketing via digital technology

Which advantage does electronic marketing offer businesses?

Lower costs than traditional advertising

What makes email marketing attractive to businesses?

It is relatively inexpensive

How does SEO help businesses?

Rank higher in search results

What key benefit does social media marketing provide?

Direct interaction with customers

How do companies pay for banner marketing?

Based on clicks received

How does viral marketing spread information?

Person to person via social networks

What security disadvantage affects electronic marketing?

Phishing scams and fraud risks

What is required before sending SMS marketing messages?

Customer consent to receive them

Why do businesses display customer testimonials on websites?

To build trust and credibility

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