The Product Development Policy (Grade 11 NSC Matric Business Studies): Quizzes
📚Quizzes
Practise the questions
10 questions from this quiz
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Practise the questions
10 questions from this quiz
Which element of the marketing mix does the product policy represent?
Which element of the marketing mix does the product policy represent?
The first and most crucial element
What characterises convenience goods?
What characterises convenience goods?
Everyday items bought without much thought
Which of these is an example of unsought goods?
Which of these is an example of unsought goods?
Fire extinguishers
What are industrial goods specifically designed for?
What are industrial goods specifically designed for?
Use in manufacturing processes
What happens to businesses that fail to innovate and develop new products?
What happens to businesses that fail to innovate and develop new products?
Risk becoming obsolete
What is the first step in the product design process?
What is the first step in the product design process?
Generate a new idea
What happens during the commercialisation stage?
What happens during the commercialisation stage?
Official launch with marketing campaigns
What is a primary purpose of product packaging?
What is a primary purpose of product packaging?
Protect from damage and contamination
What defines double use packaging?
What defines double use packaging?
Can be reused for other purposes
How do trademarks benefit customers?
How do trademarks benefit customers?
Create confidence in product quality