Customer needs 2 (Edexcel GCSE Business): Quizzes
📚Quizzes
Practise the questions
12 questions from this quiz
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Practise the questions
12 questions from this quiz
Why can't businesses treat all customers in exactly the same way?
Why can't businesses treat all customers in exactly the same way?
Personal circumstances & characteristics vary
What do families with children prioritise when purchasing a car?
What do families with children prioritise when purchasing a car?
Safety features, space, and practicality
What do customers with limited funds typically prioritise when making purchases?
What do customers with limited funds typically prioritise when making purchases?
Value for money
What influences personal preferences according to the note?
What influences personal preferences according to the note?
Cultural background, past experiences, traits
What can emotional needs do when customers make purchasing decisions?
What can emotional needs do when customers make purchasing decisions?
Override practical considerations
What drives customer loyalty more than practical features or price?
What drives customer loyalty more than practical features or price?
Emotional connections to brands
What do customers prioritise in price-sensitive purchases?
What do customers prioritise in price-sensitive purchases?
Low prices and convenience
What does a customer focus on when booking a budget short-haul flight to Spain?
What does a customer focus on when booking a budget short-haul flight to Spain?
Cheapest option & convenient times
What does a customer prioritise when buying hiking boots?
What does a customer prioritise when buying hiking boots?
Expert advice & high-quality materials
Which are the five core factors customers typically evaluate?
Which are the five core factors customers typically evaluate?
Quality, price, choice, convenience, service
What causes the relative importance of purchase factors to shift?
What causes the relative importance of purchase factors to shift?
Product type, purchase situation, circumstances
Why do businesses invest in training staff to identify customer needs?
Why do businesses invest in training staff to identify customer needs?
It's essential for sales success