Role of Marketing (HSC SSCE Business Studies): Quizzes
📚Quizzes
Practise the questions
10 questions from this quiz
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Practise the questions
10 questions from this quiz
What was the main focus of the production approach during the 1820s-1920s?
What was the main focus of the production approach during the 1820s-1920s?
Manufacturing goods efficiently
Why did Henry Ford offer the Model T in one colour only (black)?
Why did Henry Ford offer the Model T in one colour only (black)?
Black paint dried fastest
What was the crucial limitation of the selling approach?
What was the crucial limitation of the selling approach?
Businesses didn't ask what customers wanted
What do marketing approach businesses research before production?
What do marketing approach businesses research before production?
Customer needs first
What is discretionary income?
What is discretionary income?
Money available after buying necessities
Which is NOT one of the four marketing concept principles?
Which is NOT one of the four marketing concept principles?
Price optimization
How long did Slack test its app before the first version release?
How long did Slack test its app before the first version release?
Seven months
What three things must societal marketing balance?
What three things must societal marketing balance?
Wants, profits, society's interests
How many children does Nestlé aim to help lead healthier lives by 2030?
How many children does Nestlé aim to help lead healthier lives by 2030?
50 million
Which approach emerged when demand exceeded supply?
Which approach emerged when demand exceeded supply?
Production approach