Decision-making Techniques (Edexcel A-Level Business): Flashcards

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Quantitative sales forecasting
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Quantitative sales forecasting method

Uses statistical techniques to predict sales from historical data

Time series analysis purpose

Examines data over time periods to identify patterns & trends

Trend in time series data

Underlying long-term direction showing increase/decrease/stable

Moving averages purpose

Smooths short-term fluctuations to reveal underlying trend

Centring in moving averages

Used for even-period averages to align with specific time points

4-period centred moving average formula

Eight-period moving total ÷ 8

Extrapolation definition

Extending past trends into the future to make predictions

Variation from trend formula

Actual sales - Trend

Correlation coefficient r = +1 means

Perfect positive correlation - all points on upward line

Correlation vs causation principle

Correlation doesn't prove one variable causes the other

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