Demand (OCR A-Level Economics): Flashcards

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Demand
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Ceteris paribus

Other things being equal

Effective demand

Consumers must be willing AND able to purchase a good

Joint demand

Goods consumed together (complements)

Competitive demand

Goods competing as substitutes

Composite demand

Good required for multiple purposes

Inferior goods

Goods consumed when better alternatives unaffordable

Law of demand

Inverse relationship: price ↑, quantity demanded ↓

Movement along demand curve caused by

Changes in price of the good itself

Extension of demand

Price ↓, quantity demanded ↑ (move down curve)

Contraction of demand

Price ↑, quantity demanded ↓ (move up curve)

Individual demand

Quantity single consumer will purchase at various prices

Market demand

Total quantity all consumers will purchase (horizontal summation)

Joint demand example

Printers and ink cartridges

Competitive demand example

Tea and coffee

Increase in demand: curve shifts

Right (D1 to D2)

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