Marketing Strategies (HSC SSCE Business Studies): Quizzes
📚Quizzes
Practise the questions
10 questions from this quiz
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Practise the questions
10 questions from this quiz
What are the four Ps of the marketing mix framework?
What are the four Ps of the marketing mix framework?
Product, Price, Promotion, Place
What is Kathmandu's brand positioning theme for its marketing campaigns?
What is Kathmandu's brand positioning theme for its marketing campaigns?
Gear that adapts
What are the three pillars of Kathmandu's sustainability strategy?
What are the three pillars of Kathmandu's sustainability strategy?
Lead, Connection, Inform
What percentage of Kathmandu's store waste is paper and cardboard?
What percentage of Kathmandu's store waste is paper and cardboard?
50%
What score did Kathmandu achieve from the Australian Packaging Covenant (out of 5)?
What score did Kathmandu achieve from the Australian Packaging Covenant (out of 5)?
4.7
How many members does the Summit Club loyalty programme have?
How many members does the Summit Club loyalty programme have?
Over 1.7 million
What discount do Summit Club members receive on full-priced gear?
What discount do Summit Club members receive on full-priced gear?
Up to 20%
What percentage of Kathmandu's total sales comes from online channels?
What percentage of Kathmandu's total sales comes from online channels?
19%
Which TV show did Kathmandu use for product tie-in and placement?
Which TV show did Kathmandu use for product tie-in and placement?
The Amazing Race Australia
Which German retailer stocks Kathmandu products as part of its global expansion?
Which German retailer stocks Kathmandu products as part of its global expansion?
SportScheck