Food Trends and Marketing Tactics and Their Impact (VCE SSCE Health and Human Development): Flashcards
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% of Australian teenagers overweight/obese
% of Australian teenagers overweight/obese
1 in 4 (25%)
% of young people consuming burgers/soft drinks daily
% of young people consuming burgers/soft drinks daily
4 out of 10 (40%)
Immersive marketing definition
Immersive marketing definition
Blends advertising naturally into complete brand experience
Geofencing meaning
Geofencing meaning
Location-based marketing via GPS tracking & targeted alerts
% of celebrity-endorsed food products that are nutrient poor
% of celebrity-endorsed food products that are nutrient poor
81%
Clean eating definition
Clean eating definition
Eating whole/real foods as close to natural state as possible
Orthorexia definition
Orthorexia definition
Eating disorder: excessive preoccupation with healthy eating
Annual Australian spending on food delivery services
Annual Australian spending on food delivery services
$2.6 billion
Takeaway sales growth over 3 years (due to delivery apps)
Takeaway sales growth over 3 years (due to delivery apps)
18%
Stevia definition
Stevia definition
Calorie-free sugar substitute from shrub leaves
