Quantitative Sales Forecasting (Edexcel A-Level Business): Quizzes

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Quantitative sales forecasting
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What is the key advantage of quantitative forecasting over qualitative methods?

Uses objective numerical data vs opinions

What are seasonal fluctuations in time series data?

Regular variations within a year

Where is a three-year moving average (2006-2008) placed?

Next to 2007

What is the formula for a four-period centred moving average?

Eight-period moving total ÷ 8

How is variation from the trend calculated?

Actual sales - Trend

When are sales forecasts more reliable?

With short time horizons

What does a correlation coefficient of r = +1 indicate?

Perfect positive correlation

What is the critical distinction about correlation?

Correlation does not prove causation

What does extrapolation assume about the future?

Past influencing factors continue unchanged

How long do cyclical fluctuations typically last?

Several years

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